Marketing Manager
Company: Gebbs
Location: Culver City
Posted on: April 28, 2024
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Job Description:
Overview:GeBBS is a leading provider of coding services in the
United States and is looking for a bit brand manager who can
continue to manage and develop the GeBBS image and identity in the
HIM market space.Responsibilities:Manages design and production of
marketing programs, tactics and strategies including but not
limited to the planning, creation and execution of all inbound and
outbound activities through various marketing channels with core
focus to build brand awareness, driving customer acquisition and
play a pivotal role in shaping the company's image in the market
and contributing to its success.Execute Marketing Strategy:
implement and refine a comprehensive marketing strategy that aligns
with the company's business goals and objectives.Brand Management:
Build and strengthen the company's brand identity, ensuring
consistency across all marketing channels and communication
materials.Lead Generation and Customer Acquisition: Drive customer
acquisition through a mix of online and offline channels, including
digital marketing, content marketing, social media, email
campaigns, events, and partnerships.Product Marketing: Collaborate
with the product team to develop and execute product launch
strategies, including positioning, messaging, and go-to-market
plans.Content Strategy: Develop and oversee a content strategy that
resonates with the target audience, establishing the company as a
thought leader in the industry.Analytics and Reporting: Monitor,
analyze, and report on key marketing metrics, providing actionable
insights to optimize campaigns and strategies for continuous
improvement.Budget Management: Develop and manage the marketing
budget, allocating resources effectively across various marketing
initiatives.Partnerships and Collaborations: Identify and cultivate
partnerships, collaborations, and co-marketing opportunities that
can expand the company's reach and impact.Performs other duties and
responsibilities as requested.Qualifications:MUST have B2B
marketing experience.Looking for a strong ABM and bit brand
management background, not digital marketing.Excellent leadership
and team management skills.Exceptional communication and
interpersonal abilities.Data-driven mindset with proficiency in
analyzing marketing metrics and making data-backed
decisions.Creativity and a keen eye for innovative marketing
approaches.Demonstrated ability to work in an MSMS Office
environment including an in-depth knowledge of PowerPoint &
Excel.Demonstrated skills and ability to work with Salesforce.com
CRM and HubSpot marketing software platform, Insidesales.com or
similar platform.Demonstrated ability to work in an MS Office
environment including an in-depth knowledge of PowerPoint &
Excel.Strong understanding of digital marketing, SEO, content
marketing, and social media strategies.Qualification:Bachelor's
degree in marketing and/or an equivalent.Minimum of 5 years of
overall marketing experience.Minimum of three years of similar or
managerial experience or ability to want to learn and
grow.Experience in the healthcare industry preferred.B2B marketing
experience is required.Must be open to travel 4-5 times per
year.Candidate is ideally located near Culver City, CA and may be
offered a remote hybrid schedule.by Jobble
Keywords: Gebbs, East Los Angeles , Marketing Manager, Advertising , Culver City, California
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