Marketing Manager

Company: Worldwide Produce
Location: Los Angeles
Posted on: April 28, 2024

Job Description:

Marketing ManagerJob summaryResponsible for designing, creating, and delivering marketing programs to support the growth and expansion of company products and services. Implement all encompassing PR and marketing plans and programs, both short and long term, to increase revenue, generate foot traffic and build awareness.Summary of essential job functionsCreates communications programs that effectively describe and promote the organization and its products including graphics, brochures, company or product fact sheets, or other promotional products.Design and produce weekly Green Grocer flyer, Market reports, Farmers Market report, market changes and any relevant product specialsMaintains the inventory of marketing materials (sales packets, spec sheets, vendor flyers, giveaways, etc.)Compiles a master advertising calendar based on popular seasonal itemsResearches and develops content for publication of productsSocial Media Schedule- Creating content, brand awareness, and engagement through various social media platforms, Podcast,Compile image library for contentTrack significant company events and draft press releases for distributionInput/coordinate/request samples from vendors/buyers. Review sample requests and log feedbackAssist in creating Special Presentations, contracts, and RFP'sMaintain marketing database(s) and ensure data is accurate and correctCoordinate All Bill backs and Vendor Marketing ProgramsCreates Product Profiles/Pictures/Information for Produce Pro Web and online orderingLiaison with Vendors which includes scheduling vendors for sales meetings/rep ride along, vendor usage reportsPerforms special projects as assigned by ownership/ VP of SalesOversee planning of annual company expo and various sales events/contests throughout the year--Minimum requirementsBachelor's degree in marketing, communications, or related field 2 - 4 years of experience in the field or a related areaFamiliar with a variety of the field's concepts, practices, and procedures and relies on experience and judgment to plan and accomplish goals.Must have a wide range of experience and understanding of the marketing including product positioning, pricing, promotions, market research, sales, and distributionA proactive self-starter with the ability to work independently and Need strong ability to set priorities solves problems, and be resourceful under pressureMarketing/social media experienceKnowledge of basic Produce Pro software (Prefer)Basic knowledge of Specialty produce (Prefer)General produce, basic and exotic cheeses, liquid dairy, dairy, and assorted frozen and grocery items (Prefer)Knowledge of Microsoft Office software- design software a plusKnowledge in the operation of basic office equipment such as copiers, phones, and printers.Good written and verbal communication skills.Excellent customer service skills.Detail-oriented.Ability to work in a fast-paced environmentAbility to occasionally stand, sit, walk, bend and reach throughout the workday.--Starting $100k DOE -Based on ExperienceDisclaimerThe above statements are intended to describe the general nature and level of work being performed by people assigned to this classification. They are not to be construed as an exhaustive list of all responsibilities, duties, and skills required of personnel so classified. All personnel may be required to perform duties outside of their normal responsibilities from time to time, as needed.

Keywords: Worldwide Produce, East Los Angeles , Marketing Manager, Advertising , Los Angeles, California